Private Client Marketing

Private Client Marketing (B2B SaaS)

Bringing a Pivotal Player to America’s Health Insurance Market

BERA is an automated dashboarded data analytics tool (B2B SaaS) dedicated to increasing brands’ positioning on the market. Brand leaders and finance teams use BERA to deep dive into changes in brand equity—comparing their brand performance over time by segment, geos, competitors, and against admirable external brands. BERA returns insights and predictive intelligence to guide the decisions that lead to proven brand performance and business value.

We worked with the client to deliver a global UI Kit alog with a Platform Redesign consisting of reusable components while maintaining the design library with the highest level of UX standards.